Although it does not take affect in Paso Robles or Atascadero, some movie theaters are going to start charging more for the best seats in the house.
If you want to sit in the front row, no issue. But if you want to sit in the middle row, the preferred seats, you may pay more at AMC entertainment theaters.
Box office sales at movie theaters still about 30% below pre-pandemic levels.
This is AMC entertainment’s technique for recovering their losses.
